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Alison

About Alison Coffa

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So far Alison Coffa has created 2 blog entries.

Spotify uses .study for fun ‘2018 Wrapped’ campaign

January 31st, 2019|News|

Spotify has provided a perfect example of using a .study name to share reports and studies - especially for brands outside of academia looking for a fun way to promote research. In 2017, Spotify changed its approach to the annual 'Year in Music' to create a campaign that would capture attention and drive more engagement. [...]

Creating unique Chinese learning experiences on a .study domain

December 18th, 2018|News|

Dutch-based Marco Polo Study is an educational platform offering a wide selection of degree programs and language courses in English and Chinese, at prominent universities in China. When it came to getting noticed and clearly explaining their offering to potential customers, Marco Polo Study chose a .study domain to take their service to the world [...]